Kristen Standish serves as Founder & Chairman of the Board of RazHer, a company she founded in 2021.
As an accomplished leader in driving sales for a variety of businesses over her career, she believed that it was time to build a "razher" sharp, women-led company for "razher" sharp clients looking to get closer to their audience, reach more customers, and increase sales. Helping female and minority-owned brands raise awareness and grow is important to her and is a reason why RazHer was founded.
Kristen served as the CEO of RazHer from its inception until November 2023 when she was named CEO of VizSense.
VizSense helps brands and marketers better understand their consumers by using AI and human insights to mine the internet and find conversations real people are having about real products. By partnering together, VizSense's technology will enable RazHer to offer the most advanced AI influencer capabilities.
A single mom to 13-year old Abigail and a creative and quantitative “deal maker,” Kristen believes female leaders are the future and stands by these core values and beliefs: Be authentic. Get behind something you love, and you are passionate about. Empower and promote other women. Don’t ask permission, take risks. Do not be intimidated by raising capital. Her passion for female founders and creators has helped lead to the launch of RazHer.
Kristen is a WBZ NewsRadio guest host on Cindy Stumpo's Tough as Nails radio show and podcast, and has appeared on CNN, CNBC, The Big Orange Couch and Mass Conference for Women. She serves on the Scholarship Committee for Kingsley Montessori School in Boston and is a member of the St. Botolph Club. At age 51, she bravely learned to sail, got a sailboat, received her RYA Day Skipper certification, and currently serves as the Nahant Dory Club Social Chair. In 2023, she received her American Sailing Association 104 certification.